Im 31 and its crazy to see how this specific era is responsible for what everyone loves today. Fashion for me, in one way or another, always complimented every aspect of this culture that I enjoyed. This route took me to a place where I started to meet people who enjoyed the same things I did and for all the same reasons. Nom de Guerre for me was one of the biggest inspirations behind my brand. Teddy Santis as the Creative Director of New Balance's MADE in USA line. 1 min read. What if looking good was simply about, well, looking good? And most of all, a REAL community of REAL sneakerheads. Nothing is weird; there are no Ugly Sneakers. Like, why cant I enjoy watering my plants and listening to Tupac? The other day I was drinking at some yuppy bars in this neighborhood, and all they were playing was Mobb Deep, Nas, old Jay Z, A Tribe Called Quest. A Timeline of Teddy Santis' New Balance Takeover | Nice Kicks Best known for their simple yet distinctive ready-to-wear collections, ALD offers its take on an eclectic mix of lifestyle, sportswear, and tailored apparel. The Greece-loving creative has. Santis said he took the job because of the company's commitment to authenticity. Along with the sneakers, Season 2 will introduce new apparel including long-sleeve thermals and graphic t-shirts. Theres very little middle ground between being completely basic or a total fashion victim. Based on the bird's eye view image he has shared, it seems the collection will include the . Boston, MA - April 5, 2021 - Today, global athletic leader New Balance announces that Teddy Santis, founder and creative director of New York based lifestyle brand, Aim Leon Dore, will join the brand as Creative Director of New Balance MADE in USA. As terrible as it sounds, if you show up to play ball in Queens looking like a dweeb, youre not going to play. Thats the kid Im trying to get to, the kid who cares about being educated and understanding things that are more than a fashion brand. Lots of people are trying to represent that New York vibe, but if you dont really represent it, people can see right through it. The adult size 990v3's in this specific shoe come in a blue box and where it says "encap" on the side of the shoe is a gray background with black font. From Loewe to Dior, the most influential labels have taken inspo from Mother Nature for their 2023 collections. Q . You're not going to get picked. What kind of references did you have to hold onto when you were starting out? Unofficial Reddit community for all things StockX related. It puts me in a place where I feel responsible to make sure the kid who loves ALD today, understands this and what it really represents. Right away Santis showed us he knows how to balance color and add a refined finish to anything he touches. Image via Aim Leon Dore [12] The new store gave greater expression to the brand's creative vision and included a living-room style interior evoking classic Parisian homes, an installation from New York artist Tyrrell Winston, as a well as Caf Leon Dore, a Mediterranean coffee shop inspired by Santis' Greek roots with outdoor seating. My Blog teddy santis wife denise New Balance. It felt grand and elegant at the same time which is exactly what I wanted. Given Santis East Coast upbringing and appreciation for American classics, it was evident that the ALD-designer was the perfect fit. Each of these respective events is smartly paired with well-thought capsules that pay homage to New York streetball culture. In an interview with Sportswear International, it was revealed that in 2012 (two years after his time at the optical store), Santis played with the idea of introducing his own brand while on vacation in Greece with his friend Ronnie Fieg of KITH fame. What started out as a collaborative series between Aim Leon Dore and New Balance has turned into a full blown partnership, with Teddy Santis being named the new Creative Director for the New Balance Made in USA line. I see a tremendous opportunity to tell authentic stories with real people at the forefront, creating global campaigns that connect our core values with the world.. Apply Bed Bath and Beyond coupon and save 25% off your entire purchase, Target Circle: up to 50% off with Target promo code, Save 25% on your purchase of Spring Styles with Asos Coupon, Michael Kors promo code: sign up for KORSVIP + Get 10% off on First Order, 2023 Cond Nast. We can style a guy in a fleece jumpsuit with timbs, a beanie, and a Canada Goose jacket, but we can also put someone in a merino turtleneck, a one-button topcoat, and cool sneakers. Teddy Santis: I was born and raised in Queens, NY by immigrant Greek parents who believed in hard work and making sure we never forgot where we came from. Alessandro was transferred first time in 2017 with a market value of 50k. teddy santis wife denise. As a first-generation Greek immigrant, Santis also held close ties to his family-run diner on 89th Street in Manhattan. Thats streetwear for you today. I feel like in the last five years the whole menswear market got really fucked up and oversaturated to the point where you have $1000 sneakers on the market. The truth is that the hood was paying their bills for a long time and they never acknowledged it. Images via Teddy Santis Dore is the last syllable of my name, Theodore. Jon Caramanica of The New York Times reviewed ALD's Mulberry flagship in his column "Critical Shopper." Santis relationship with New Balance began in 2019 with the release of the Aim Leon Dore x New Balance 997. Please be aware that our efforts are ongoing as we incorporate the relevant improvements to meet the above-referenced laws, regulations and guidelines. END: What were your main sources of inspiration? Rather, the brand focuses on authenticity and longevity, with the clothing coming secondary to their commitment towards storytelling Santis youth. In the 90s, brands like Ralph Lauren and Tommy Hilfiger accidentally played a huge role in streetwear. While simple in essence, this sneaker pack came through on Santis promise to deliver excellence and uplift authenticity. Yet the gritty and assertive nature of Queens still remains the biggest influence for ALD. Teddy Santis: NYC and Queens are just what I know. He was also responsible for resurrecting the NB550.Because of his exquisite taste and keen eye for detail, New Balance appointed Santis as the creative director for their Made in USA subdivision, which was revealed via a New York . Were representing that era through product, were doing it through visuals, and were doing it through film, but were not trying to recreate it. With the brand, apparel was never the main initiative. 10,254 Hypes. This duo comes ready to wear in Tan and Grey colorways, both finished with Olive Green highlights. If anything, I feel more connected because they keep educating you and showing you things that put you outside the comfort level of a polo or an oxford. Teddy first mentions her in "Bed & Breakfast" where he says that he had a three-way with her and Ray who works down at the pier in a seal suit, when in reality, she just had sex with Ray while Teddy watched . This New Balance 990v3 uses sea salt leather with navy and red accents atop an aged midsole. If you have found an inaccessible area on the site, please be sure to specify the Web page and provide us with any other information you may think will help us locate the area. Keep it locked on our Sneaker Release Dates page for all the latest info on upcoming kicks from Teddy Santis and New Balance. Report this item Report this item - opens in new window or tab. When the construction of the Second Avenue Subway Line threatened to close his family's diner on 89th Street, Santis started thinking about alternative career options. For me, Ralph Lauren is the perfect thing. The second half of 2020 Santis would release another duo of sneakers with two colorways of the Aim Leon Dore x New Balance 1300. So essentially, I was attracted to anything that looked or made me feel good with whatever I was into atthe time. Join GQ to receive full access to GQ.com. To find out more and learn how to opt out, please visit our Im sure everyone feels this way about where they are from, but the music that came out Queens and how streetwear tied into that when I was growing up, is still my biggest inspiration behind the brand. [7] In 2016, ALD opened its first physical retail location on Mott St. in New York's Nolita neighborhood. For us, the number one thing is to be honest. Here's how to cop. And it was completely cool. Its very hard to understand that era of music and of the city if you didnt live through it. Using monochromatic suede uppers with an aged midsole, white laces, and accent New Balance branding, Santis proved that he could make any silhouette look good. For Santis first release of 2022 we see him take on a high silhouette for the first time with the Aim Leon Dore x New Balance 650R. teddy santis wife denise. sat down with the brand's founder Teddy Santis to talk about his inspiration, plans for the future, and to get his take on the current streetwear market END: Tell us a bit about your background, and how the concept for Aim Leon Dore came about? New York is constantly going through change. My shoes came in a gray box with a strange sticker and the side of the shoe where it says "encap" is engraved. Why cant those go together? Run-DMC came through and were rapping and wearing these shell toesif you look at that transition right there, that point marks the birth of kids saying, Yo, Im going to wear kicks without laces, and Im going to wear a hoodie and bomber jacket and a fedora that shouldnt be together. Other parts of the world have done great streetwear, like Tokyo, where Americana is done better there than it is in America. His parents owned a coffee shop. It was the best mistake that could have happened in the initial stages of the brand. dermatologist recommended skin care routine for 20s. Every single detail is taken into consideration when building out these spaces. Just before 2019 ended Santis closed out the year with a follow-up release, the Aim Leon Dore x New Balance 990. The shots of friendly faces closely mirrors Aim Leon Dores campaigns featuring the brands friends, including everyone from former New York Knick John Starks to designer Aaron Levine. These early mornings developed Santis work ethic and helped him to later launch his own streetwear label, Aim Leon Dore. Press question mark to learn the rest of the keyboard shortcuts. Similar blocking is placed across the 990v1, 990v2, and 990v3, while future releasewill include shades of juniper and maple along with brighter colors. Authentic New York streetwear with a sophisticated edge. Following his first-ever release, Teddy Santis -- the founder of Aim Leon Dore -- has debuted his second collection as the creative director of New . I dont care how good you are. END: Youve mentioned that the decision to open a physical space in New York was to do with being able to convey the brands identity in a way that goes deeper than experiencing the products. [10][11], In 2019, ALD moved to a larger storefront on nearby Mulberry St, That also has an attached nostalgic coffee shop. SOLECOLLECTOR participates in various affiliate marketing programs, which means SOLECOLLECTOR gets paid commissions on purchases made through our links to retailer sites. Making full use of his position, Santis slowly, but surely, gained connections within the industry during his time at the optical store and would be commended by his peers for having an impeccable eye. Best known for their simple yet distinctive ready-to-wear collections, ALD offers its take on an eclectic mix of lifestyle, sportswear, and tailored apparel. Image via Justin Chung Create an account to follow your favorite communities and start taking part in conversations. I feel like mens fashion in particular is subject to these types of tragic trends. Please provide the format that you require the content to be in, the web page address of the material, and your contact information. I dont like that the beauty behind the sports aesthetic has been diluted in the past couple years. 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